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Effective video marketing: Repeat your message over and over again!

Hi everyone I'm Clarice and today I want to talk about repeating your marketing message So many people think that creating videos for your business is a very complex and difficult process and they are like wondering okay like how much, how many videos should I be creating? Isn't it that editing is a lot of work and things like that

What they don't realize is that video content that you create can be easily repurposed into different lengths of a video How you can do it is for example if you are doing like length of video you can talk about the main point in like a shorter video like a six second video and then you can create like a 15 second video So from this 15-second video what you can do is you can cut up this important message of six seconds and then you can add different imagery on top or like music, it's a bit of variety in it However that punchiness in a short video versus their feeling when someone watches a longer video might provide like a different perspective and focus on a message itself So this has been particularly useful for some businesses where they want to keep the video budget small but they want a huge variety

Repeating a message is extremely important when it comes to marketing Studies have shown them when someone hears your message again and again and again, they would perceive it to be a true message It sort of brainwashes in a positive way, it drives in the message and they remember better if you repeat the same message in a different way So if you are looking to create videos on a small budget in 2019 think of how you can cut up one message into different perspective, different lengths by repeating the message you can target this to people who have interacted with your brand once or twice but you want to drill it in, moving them from the brand awareness stage to prospective buyers stage So if you keep showing them this video through free marketing channels and then hear your message again and again it's more likely to trigger them to think, oh yeah, okay yes and it keeps coming back to their mind and you want to have your business at the top foremost of their mind when they want to consider buying a certain product

What do you think about creating repeated message do you create new videos for your different channels or do you repurpose and cut up different lengths of your video for your different social media channels? Let me know in the comments below If you found this tip really useful for you, if you enjoyed this video, tap on the subscribe button, turn on the notifications so you will never miss any of my videos See you next time! [music]

Source: Youtube

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